Dallas Showroom Creation

  • The Atlanta showroom re-model was a success and generated a lot of new buzz and sales

  • Because of this, I was tasked with re-working our Dallas showroom with a larger budget

  • This showroom has more space, and caters to less Specialty buyers, so the overall feeling was a bit more streamlined and brand-led

  • The “Groovy Lounge” was added as a selling area, and was created fully by me from either 3D printed, bought, or re-worked antiques.

  • Below are some images of the final layout

ORIGINAL CONCEPT SKETCH

GROOVY LOUNGE

  • The Groovy Lounge was conceived as a place for sales to sit with customers and pitch, while being immersed in the NeeDoh and Lava brands

  • The original concept sketch show to the far left

  • Final images of the space below